Life insurance. We need it. We hate it. We don’t really understand it. But we know we don’t want to be sold it.
If I had a message for life insurance companies, it would be this:
When you forget who you are, it’s easy to lose your focus.
The two decades spanning the 1980s and 1990s represent one of the most lucrative periods in history for investors. It was a time of declining interest rates, expanded borrowing, baby boomer buying and a growth in productivity made possible by the dawn of the personal computer.